On Saturday, June 13th in Chicago, Dear Fathers will bring its signature FTHRS DAY event to the city for a cultural experience designed to celebrate, support, and empower Black fathers doing amazing things in the city. This year’s event is elevated through a meaningful partnership with BEVEL, the solution-orientated men’s grooming brand that has long stood at the intersection of grooming, identity, and Black men’s wellness.
A SHARED MISSION ROOTED IN COMMUNITY
Both Dear Fathers and Bevel are grounded in the belief that Black men deserve to be seen, supported, and celebrated in their full humanity. While Dear Fathers builds community through storytelling, programming, and fatherhood-centered experiences, Bevel has redefined what it means for Black men to invest in themselves through grooming products designed specifically for their needs and a broader commitment to confidence and self-care.
FTHRS Day becomes the natural intersection of those missions and we look forward to celebrated the men in Chicago.
MORE THAN GROOMING, IT’S SELF WORTH
At FTHRS Day Chicago, BEVEL’s presence will go far beyond product. The brand represents a deeper message: that taking care of yourself is not vanity, it’s responsibility. For fathers, that message hits differently.
Showing up well-groomed, confident, and intentional isn’t just about appearance, it’s about modeling pride, discipline, and self-respect for the next generation. It’s about the community seeing what it looks like to care for yourself as we set the standard of how men should carry themselves.
CREATING REAL MOMENTS FOR BLACK DADS
Through this partnership, attendees can expect curated experiences that bring connection to life:
- Community conversations centered on growth, wellness, and legacy
- Cultural energy that reflects the richness and diversity of Black fatherhood
- Speciality cocktails in honor of how fathers show up for their community
- Memorable photo moments that capture the essence of fatherhood and culture
REDEFINING THE NARRATIVE AROUND BLACK FATHERHOOD
Too often, Black fathers are left out of the dominant narrative or reduced to stereotypes. FTHRS Day exists to challenge that—and partnerships like this help scale that message.
By standing alongside Dear Fathers, Bevel is helping shift the story: From overlooked to celebrated. Together, the partnership reinforces a simple but powerful truth: Black fathers are foundational to strong families and thriving communities.
BUILDING LEGACY, NOT JUST MOMENTS
FTHRS Day Chicago is more than a one-day event—it’s part of a larger movement to build legacy. When brands like Bevel invest in that mission, it signals a commitment to long-term impact, not just visibility. Because when you empower a father, you don’t just change one life, you influence generations.
SEE YOU JUNE 13TH FOR FTHRS DAY CHI
FTHRS DAY is a community celebration honoring Black fathers and their impact, held during Father’s Day weekend. It’s designed as a social and networking gathering where people can celebrate fatherhood with family, friends, and community members while hearing stories and conversations about what fatherhood means from spotlighted dads doing impactful work in the area.
We’re pulling up to Chicago this June to celebrate the importance of Fatherhood in the city in honor of Father’s Day. Join us for an impactful event where we will network, fellowship, build, and have conversation about what Fatherhood means to our spotlighted guests who are doing amazing things in the community.
